5 Holiday Networking Survival Tips
People are jolly and generous during the holiday season, which makes it the best time for networking. While I’m not a big party-goer the rest of the season, I say “yes” to every invitation I can during the holidays. Even if you’re nervous as a cat, you can take a deep...
5 Ways to Attract 5-Figure Clients
Barbara asks, “How do you prospect for your high level Inner Circle clients?” Great question! I know a lot of others wonder about this (because they ask me all the time in private!) Here are 5 ways to attract 5-figure clients: 1. Deliver high value in ALL your...
Contradictory But True Advice About Marketing Messages
“The test of a first-rate intelligence is the ability to hold two opposing ideas in mind at the same time and still retain the ability to function.” – F. Scott Fitzgerald I find myself giving conflicting advice sometimes. Often a client will point...
Say it THIS way to chase clients away!
That was the opening of a joke my Inner Circle client, David, told our group recently. “I don’t know,” I said, hesitantly. “How?” “Would you like to buy my cold dead fish?” We all laughed about that and enjoyed the quirky personality of those tell-it-like-it-is...
What is Magnetic Marketing?
Carrie is following up with three potential clients she met while networking. When two say no, she begins to feel desperate. Should she call the third one now or wait? Enrollment in Mark’s program was lower than he expected. He sends email follow-ups to his...
Enlightened Marketing is for socially-responsible experts and entrepreneurs who still have peaks and valleys in their revenues.