10 Tips for Attracting Clients Consistently
In recent posts we focused on two of the three essential strategies every business needs to thrive: follow-up and keep-in-touch. Now it’s time for the fun stuff: lead generation! How do you attract, on an ongoing basis, potential clients to your business? This...
Avoid These 10 Networking Blunders
Last weekend I attended an Internet Marketing conference with 180 die-hard entrepreneurs. Everyone there was hoping to connect with potential clients, partners and vendors. There was quite a mix of people in the room, from millionaires to newbies. For some reason,...
How to Recognize Prospects You Can’t Help
Every bad client that is now wasting your time, failing to produce results or missing payments was once a prospect that you chose to accept. Did you ignore early warning signs or intuition that foreshadowed the future, rotten outcome? I met last week with a business...
How to Get Referrals – 10 Simple Ways
Wondering how to get referrals? Many of my clients name “referrals” or “word-of-mouth” as the #1 source of growth in their business. However, when I ask how they get those referrals – so that we can increase them – they’re...
Enlightened Marketing is for socially-responsible experts and entrepreneurs who still have peaks and valleys in their revenues.